Social: The New Mass “Meat-ium” Featured in The National Provisioner Our industry has an incredible story to tell, but we need to strengthen our voice in order to tell it — our digital voice. Founded on tradition, connection and hard work, people in the meat industry have always respected relationships across all links in the […]
Archive | What I Learned Today
Ranchers Must Be Involved in “Future of Food” Discussion
How do you envision the food of tomorrow? Pose that question to 100 people on the street, and you will be sure to get 100 different answers. GMOs, no-GMOs, antibiotics, antibiotic-free, sustainable, outsourced, local — we are far from a consensus. Answering this question is one of the most important challenges we face today, if […]
Bringing Out the Beef Industry’s Stories
If you don’t know who Daren Williams is, you don’t know everything about the meat industry. Serving as the senior executive director of Communications of the National Cattlemen’s Beef Association, Williams is also the founder of the BeefMan blog, head of Team Beef USA, and the pioneer behind the Masters of Beef Advocacy (MBA) program. […]
Q&A with Kari Underly, a protein industry pioneer
Editorial Board member Suzanne Strassburger interviews Kari Underly of Range Inc., to find out what’s next from her. Kari Underly is a woman at the forefront of her craft and a force to be reckoned with. She is a pioneer in the meat industry, known for developing new cuts of meat such as the Flat […]
Farm to Plate: Hats off to ranchers, farmers
Farmers and ranchers are the brightest stars of our universe. Agriculture is the best thing this country has going for it; it is one of the few things still made in America, and one of the things of which we should be most proud. We must support the ranchers and farmers. They feed the world, […]